Supernal Working with Korean Air to Develop AAM Ecosystem

Supernal has partnered with Korean Air to help accelerate the design of an eVTOL vehicle and develop an AAM ecosystem in Korea, with the companies set to exchange technical data and jointly participate in workshops and programs By Joe Macey / 20 Oct 2023
Supernal Signs with Korean Air for Development of AAM Vehicles & Operational Ecosystem
Follow AAMi

Hyundai Motor Group’s Supernal has formed a strategic partnership with Korean Air to help accelerate the design of an eVTOL vehicle and development of the AAM ecosystem in Korea. 

According to Supernal, the collaboration adds to a growing list of partnerships that are advancing its mission to make AAM an efficient and reliable option for everyday transportation needs.

The companies will engage in a variety of activities as part of the partnership, including exchanging technical data and jointly participating in workshops and programs to help develop an AAM ecosystem that will support safe eVTOL operations. As part of the agreement, Korean Air will provide insights about Korean-market requirements and AAM aircraft specifications, informing Supernal’s product and market development strategies. The companies will also explore ways to effectively test the operation of Supernal’s eVTOL vehicle and AAM infrastructure networks.

“A core part of our strategy to advance Advanced Air Mobility is the need for robust collaboration and partnerships with industry leaders like Korean Air,” said Jaiwon Shin, President of Hyundai Motor Group and CEO of Supernal. “Korean Air’s expertise in building scalable aviation systems, together with Supernal’s vision for mobility, will help usher in this exciting new era of air travel and bring us closer to global AAM operations.”

The ways in which Korea plans to operate AAM in the country highlight the importance of this partnership. Unique to Korea, the Korean government plans to utilize 5G and LTE mobile communication capabilities to enable the seamless flow of information and communication by pilots. The Korean government also plans to create dedicated AAM operating corridors separate from helicopters and other low-level airspace users. These corridors will be customized for safe and efficient flight between vertiports, maximizing the efficiency of AAM routes and minimizing any interaction between eVTOL and other aircraft types.

As South Korea’s largest airline, Korean Air has been a key player in developing the country’s aviation industry and is expected to do the same for AAM, including by providing input to Supernal on passenger experience and operations.

“We will cooperate in deriving requirements for eVTOL aircraft optimized for UAM operations based on Korean Air’s accumulated data on aircraft operation and customer boarding experience,” said Keehong Woo, CEO, Korean Air. “Based on this, we will strive to develop a business model and build an operating ecosystem suitable for Korea’s environment.”

Elements that Supernal plans to develop as part of a global AAM ecosystem include aftermarket products and services, interconnected mobility solutions, physical and digital infrastructure networks, and solutions for establishing and expanding an industry workforce. The company is focused on building a robust AAM ecosystem that will enable the industry to reach expected demand in the coming decades, with a goal to integrate eVTOL vehicles into existing transportation networks.

Supernal and Korean Air formalized their collaboration in a signing ceremony during Seoul ADEX, October 16th, 2023.

Posted by Joe Macey Edited by Joseph Macey, Editor and Copywriter and experienced journalist with an active interest in advanced air mobility. Connect & Contact

Latest Articles

Eve Air Mobility Outlines eVTOL Program Advancements at Paris Air Show 2025

Eve Air Mobility shares updates on its eVTOL program, including aircraft design refinements, testing progress, and expanded service offerings through its TechCare platform

Jun 16, 2025
New Agreement Supports Vertical eVTOL Global Rollout

Vertical Aerospace and Bristow Group are launching turnkey eVTOL operations, enabling customers to deploy VX4 aircraft without building their own infrastructure

Jun 13, 2025
Embention to Deliver Autonomous Flight Control System for Moya eVTOL

Embention will provide its Veronte Autopilot system for the Moya eVTOL, supporting autonomous flight control as Moya Aero moves toward certification and global regulatory compliance

Jun 12, 2025
Skyportz Unveils Vertipad Design to Counter Downwash & Outwash

Skyportz has revealed a new vertipad design addressing key Advanced Air Mobility challenges, including downwash, outwash, and fire safety, tailored for high-throughput airport operations

Jun 11, 2025
Saudi Arabia Prepares for Air Taxi Services with New Partnership

Abdul Latif Jameel and Joby Aviation are joining forces to launch electric air taxi services in Saudi Arabia, focusing on aircraft distribution, operations, and support

Jun 10, 2025
Eve Receives Major Grant to Advance Sustainable eVTOL Services & Digital Ecosystem

Eve Air Mobility has secured non-repayable funding from FINEP, marking its first grant to support digital platforms and sustainable air mobility solutions

Jun 09, 2025